NEWS FROM THE EDGE

Tech Tips and Advice from the Experts at Dynamic Edge

Bruce’s Business Tips: The Climate is Changing, Is Your Business Ready?

Unless you have been living under a rock, you know that the weather has been turbulent. Devastating may be a better word. I’m not talking about the weather as a metaphor for the economy this time. I am talking about how the weather is taking a toll on businesses around the globe and in our back yard. In 2010, devastating floods struck Nashville. Downtown Nashville was dark for days. In October 2012, Hurricane Sandy flooded New York, and a substation exploded, plunging lower Manhattan into four days of darkness. A year later, Typhoon Haiyan, the most powerful storm to ever make landfall, killed more than 6,000 people and caused over $14 billion in damage in the Phillippines. Storm season is starting right now. What are you doing to protect your business? Could you make it through a 3 or 4 day power outage? How would you communicate with your customers? Email? Nope. It would be down too.

Make this year the year that you get your email into the cloud, if nothing else. Many of our clients have taken this step and found that it saves them money, increases their up time, enables their businesses growth, and protects their computer systems from the storm.

Last year, one of our clients lost over $111,500 after an AT&T Relay Station near their Michigan Headquarters exploded. Even though they have offices across the country, they were unable to get any work done because their servers are all located at their headquarters.

With fitCloud, this client’s three other offices could have continued working like nothing ever happened. And the Michigan office? All those employees would have needed was access to a computer with internet. Either at home, from a Starbucks, or with a wireless hotspot, and they could have done everything they would have done from the office. Oh, and here’s the kicker: This client was using Office 365…which is in the Cloud, so it should have still worked… right?? Nope. Office 365 required access to the server at their Headquarters. Because it couldn’t talk to that server, the client was unable to email their customers and let them know what happened. They predict this lack of communication will cause some customer loss, adding to the damages.

Not sure if the cloud is right for you and your business? Take a look at the following video to help you understand how some simple (and sometimes cost saving) steps can protect your business from the next big storm:

Ready for the cloud? Are you sure? Have us do a cloud readiness assessment to get all of your ducks in a row before you pull the trigger. Contact us today to schedule yours.

~Bruce

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